Little Black Book
Little Black Book
STOP THE INSANITY!
STOP THE INSANITY!

Getting started in the online biz world can be a bit of a nightmare!
Knowing where to start is sometimes the hardest part! I remember starting off thinking “I wish I just knew where to look, who to ask, do all these things even work?” Over time, trial & error, lots of lessons and some excellent referrals I have created a cheat sheet of all my favorite and current Go-To resources and tools. I have included all the industry leaders, as well as personal favorites. This comprehensive list should give a resource to each area you may seek to incorporate or outsource in your new or growing online biz! I like to refer to this as my “Little Black Book“
START using the K.I.S.S. method
START using the K.I.S.S. method
(Keep It Simple Sweetheart)
By keeping it simple, I mean stop searching around endlessly, and use my fully loaded toolbox to help your business start/run more efficiently and more effectively {Without pulling your hair out}. I created this toolbox resource because I know how many hours can go into trying to figure out which of these ” techy ” components are the right tools for the job. The tech stuff can be a bit of a Bear at first so I hope this helps you in a huge way! If you haven’t yet, please come join the free facebook community. Here you will find an amazing group of women who share your entrepreneurial spirit, drive and values, who are also warm, supportive and real Doers!

My Favorite Things
Self Care
Though Self Care is not “techy,” it is SUCH a crucial element. Having the right mindset is a key component, being able to grow through personal development is one of my nonnegotiables. I’ve found the best foundation for living your best life includes healthy eating, exercise, and promoting emotional well-being through the daily use of essential oils, I diffuse essential oils as I work to sharpen my focus, or calm my anxiety at crunch time. Keeping sharp mental clarity and focus helps to really prevent that feeling of overwhelm. I recommend adding the secret weapon of high quality, theraputic grade essential oils to your arsenal to proactively maintain and comfort the body and soul naturally, yet effectively. Visit my Oils Page for more information on essential oils and how they can improve your ability to control the unwanted mental barriers of stress and anxiety, so you are better equipped to crush your personal and business goals.
Marketing & Automation
SAVE 50% FOR FIRST YEAR
This is a wonderful CRM and Contract Platform. Autopopulate a contract, a customized proposal (includes custom payment plans) send emails, set up a brochure/sales page, allow the client to easily and seamlessly sign the contract and make their payments effortlessly. For a free tour of the platform View the FREE Video Training. Save 50% off your entire first year using the link below.
STARTS AT $25/MO
Generate leads and increase sales using the industry-leading
landing page builder. Integrates well with most email
providers! Can accept payments, promote trip wires, lead
boxes etc. Currently does not host membership sites.
keep in touch with your contacts and customers. A bit more
intuitive (in my opinion) than mail chimp, and still super
affordable.
Calendar Apps

Makes design simple for everyone. Create designs using
their templates, or from scratch. You’ll be shocked at how
crazy easy it is—even if you don’t know anything about designing! They also offer stock images, presentation, and pdf designs and help you really uplevel your graphics! I personally use Acuity- all 3 are reputable and affordable.
Acuity Free or Upgrade
Calendly Free or Upgrade
Digital Design & Editing
Digital Design & Editing
You can create just about anything and everything here. This is my GO TO creation platform. The templates are also super fun and easy to navigate- including a virtual vision board or brand board. You can easily share your work with a team or others, create from your phone as well. Create workbooks, social media graphics, GIF’s and so much more.

Snapseed (Phone)
Touch up your selfies in a jiffy!This is one phone app I refuse to live without! My favorite is the smoothing feature!
Wordswag (phone)
A great mobile app to help you add quotes and text to images on the fly! There are so many free text options and combinations to really make your graphic pop!
Video Technology
Good lighting can really boost your video and image quality. Don’t look washed out of hidden in a shadow in your videos any longer! This ring can also hold a cell phone or a Logitech Camera!
After learning the hard way that not all microphones are created equal (meaning they don’t just plug into the computer, phone or laptop- that they need special equipment) I found that this little gem was a great combination of both! Giving clear picture and crisp sound. It can sit in the light ring or on top of the computer/laptop. The camera can be adjusted so it captures you at your most flattering angle!

Screen Sharing & Meeting Hosting

Cloud video/audio conferencing, screen-sharing, and chat platform.
Great for when you need to meet with your team but they’re halfway across the country (or the world!) Save files in audio and video to allow your participants/Team to come back and review the recording. They have a free version offering screen sharing, calls/video conferencing for under an hour at a time. The affordable upgrade allows you to exceed that hour.
Zoom also offers webinar hosting, and a really neat feature to have breakout groups to pair up the participants of a live workshop to interact in smaller groups while still being connected to the main workshop call!
Web Design & Branding
Designed my logos- also offer web design and collateral branding elements. Purchase a pre-designed (template) logo for as little as $17 – you pick one of the hundreds of samples and they will fill the design with your info and deliver to you the necessary files to start sharing and implementing a gorgeous new logo! This website was also custom created by Autumn Lanes Web Team.
Easy to use, affordable templates for DIY graphics. Find templates for just about everything from logos, fonts, Social Media templates, and more.

Legal Compliance

I use Christy to keep in compliance for all of my GDPR and client contracts, terms of use, privacy policy, terms and conditions, Client contracts and more to protect my business and myself.
Trusted Payment Platforms

PayPal
The faster, safer, most trusted way to send money, make an online payment, receive money or set up a merchant account. Your customers will recognize it and feel at ease knowing that they can securely issue payment in a way that gives them the warm and fuzzies of online payment processing.
Stripe
Payments infrastructure for the internet. Whether you’re building a marketplace, mobile app, online storefront, or service based subscription. Customers can enter their payment credentials directly into the payment fields without leaving the page.
Easily integrates with most websites, clickfunnels and more!
Content Delivery & Storage
You want to make it as EASY as possible for people to get access to your freebie, files and documents. These services provide a seamless experience, and they ALL have free options. These are also fabulous for sharing files with your team or partners!
By using a cloud-based service you can securely STORE your important work files (or at least make a backup), you guarantee that if your computer ever decides to wonk out on you unexpectedly, your work won’t be lost.
Best part is if you bounce between laptop and desktop, or do work from a mobile device at times, these files are accessible from ALL of these devices! And YOU decided which files and folders are shareable, editable and visible to your team, partners, and clients!
Google Drive
Get access to files anywhere through secure cloud storage and file backup for your photos, videos, files, templates and more.
Easily send a download link to your files for viewing or editing. Compatible with both Mac and PC… the perfect solution for those who have partners or clients who don’t have the same computers- no more Mac vs PC we can now live in harmony!


Drop Box
Evernote
Take notes to a new level with Evernote, the productivity app that keeps your projects, ideas, links, and inspiration handy across all your digital devices. I am not sure how I could operate without this.
Easily share a note or link, or file with your team on the fly!